[Global Network Technology Comprehensive Report] On March 7, Tongcheng Travel announced that its independently developed tourism exclusive model "Chengxin AI" has officially completed the technology integration with DeepSeek and launched t...
[Global Network Technology Comprehensive Report] On March 7, Tongcheng Travel announced that its independently developed tourism exclusive model "Chengxin AI" has officially completed the technology integration with DeepSeek and launched the "AI+Real-time Booking" service. From now on, Tongcheng Travel App will open intelligent itinerary planning and machine wine booking functions to the first batch of 100,000 users. Tongcheng Travel WeChat mini program will simultaneously launch the first test of 2 million users.
DeepSeek takes logical reasoning capabilities as the core, transforms users' fuzzy needs into accurate and executable itinerary schemes, and directly embeds the resource information and booking system for air tickets, hotels, and scenic spot tickets, realizing the closed loop from "AI recommendation" to "AI decision-making execution + booking execution" for the first time. Users only need to complete itinerary planning, consumption decisions and final itinerary booking through natural dialogue. The project leader of Tongcheng Travel "Chengxin" said: "Traditional recommendation systems rely on label matching, and 'Chengxin' can deeply understand implicit needs. For example, when users propose the need for easy travel on May Day, the system will integrate holiday flow forecasts, price fluctuations trends and user historical preferences to dynamically generate personalized solutions to avoid congestion."
This technology integration focuses on the improvement of three core capabilities: first, intelligent itinerary generation; second, adaptive recommendation system; and finally, dialogue-based transaction closed loop. For the first batch of users who have opened the interface, click the small robot icon - "Chengxin AI" to enable intelligent travel customization in the search bar of Tongcheng Travel APP homepage or WeChat mini program homepage.
It is understood that based on the ecological cooperation between "Cheng Xin" and Tencent, Huawei, Baidu and other enterprises, Tongcheng Travel plans to penetrate user pre-trip decision-making scenarios through mobile phone systems, map applications and other entrances in the future. After deep connection with DeepSeek, it has verified its role as an upgrade from a "intelligent staff officer" to a "reliable executor".